Priscilla Castro is the Brand Partnerships Manager at Planoly, the very first visual Instagram scheduler most recently backed by Instagram as an official business partner. Prior to Planoly, Priscilla lived as a Los Angeles native creating digital content and strategies for brands like Create & Cultivate, Makeful, the Canadian Broadcasting Corporation, BeautyCon, Logitech, Filter Magazine, and many others. With 5 years working in social media, Priscilla has witnessed the ever-changing landscape of digital and has taken note in how brands and content creators can maximize their use of social media through unique, valuable, and strategic content.